Right to Quiet Society Noiseletter
Spring 2006 - page 6


Wednesday, April 26, 2006: 
11th Annual International Noise Awareness Day (INAD) 

We will be out in several places of Vancouver, weather permitting, to distribute our leaflets and raise much needed public awareness about noise and its detrimental effects. We meet at the south-east corner of Homer and Georgia Streets (north side of Library Square) at noon and ask you all to come out and help with this campaign.

Participants around the world are requested to observe 1 minute of silence at 2:15 p.m. on that day, for more intent listening and awareness of the surrounding sounds, often chronic noise, that many people and creatures are afflicted with and cannot escape.

Opinion poll on “muzak” in Germany

Hamburg - Every second person is bothered by the continuously running “music-sprinklers” in stores, malls, hotels and public facilities. According to an opinion poll by Emnid for the magazine ZeitWissen (TimeKnowledge), half of those asked reject the “functional” music.

Age plays an important role in that: 63% of those over 60 years old find the “mall-music” to be a nuisance, while those aged 14 to 29 make up only 38%.
 

In all, 1,001 people were polled. There is apparently no scientific evidence of there being an enhancing effect on sales by the music, particularly tailored to sway the different types of consumers and age groups to buy more. This is the conclusion of the music psychologist Klaus-Ernst Behne after reviewing and analysing some 150 studies done over several decades, reports ZeitWissen (dpa).

- Koelner Stadt-Anzeiger


Quiet marketing?

Shopping - even for the essentials - should always be a relaxing experience. What you don’t need is music blaring in your ears. Or constant annoying announcements, usually for the benefit of the staff.
So at Booths we don’t have either.
In fact, we try not to make a fuss about anything apart from staying the best for choice, the best for quality and, of course, the best for service.
 Booths. Quietly does it.

BOOTHS  
supermarkets


The two items about music in stores, respectively its absence, came from our allies in Germany, < www.pipedown.de >. We think that one contradicts the other. If BOOTHS can do good business in quiet stores, it is, in effect, proving those other businesses wrong that insist on playing music to maximise sales.

 

HOW could we dissuade the noise-makers from playing and imposing their music on customers? Please send us your ideas and, don’t forget, when having unwanted sound (music, advertising etc.) imposed on you while on hold on the telephone, DO TELL THEM, and demand a “silent” option!


Silence

Living alone, I am often immersed in silence and find deep solace in being alone in silence. Once, when travelling in South America I was able to be completely alone for six days in the Patagonian plains and spectacular mountains of southern Chile, the ever-present winds from Antarctica my only companion.

Silence is a state of mind and being which many people in our ever busy, ever noisy society are profoundly uneasy with, and yet long for. This is not new. Decades ago, T.S. Eliot wrote:

  Where shall the word be found, Where will the word resound? Not here, there is not enough silence, No place for grace for those who avoid to fall, No time to rejoice for those who walk among the noise and deny the Voice.

- Excerpts from Fr. Keith Gilbert’s essay ‘Silence’, supplied by J. Martyn 


Correction notice 
In our Winter 2006 newsletter on page 3, under “Support our supporters:”, Mr. George Evens’ contact info. was wrong. The correct info. is: 
phone: 604.807.2393;
e-mail: thecounciladvocacy@shaw.ca  
web: www.thecouncilclaw.ca/thecounciladvocacy.htm  

Entire contents © 2006 Right to Quiet Society. Cartoon © 1996 Right to Quiet Society
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